NovaStar Joins the HDBaseT Alliance

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Xi’an, China, 12 Jan, 2018–NovaStar, a world leading LED display solution provider, announced today that it has joined the HDBaseT Alliance as an Adopter member.

The HDBaseT Alliance was established in 2010 by LG Electronics, Samsung Electronics, Sony Pictures Entertainment and Valens to promote and standardize HDBaseT for the transmission of ultra-high-resolution multimedia content.

NovaStar, a global leading LED display solution provider, that designs and develops LED display control solutions for a variety of market applications including entertainment, digital signage and rental. ​

 “We are very glad to join the HDBaseT Alliance. HDBaseT  provides limitless possibilities for higher bandwidth and longer distance in lossless transmission. In the future, we will continue to promote the development and transformation of the LED display industry through more in-depth exchanges and cooperation with the HDBaseT Alliance,” said Zhou Jingjing, director of the technology development department at NovaStar.

HDBaseT technology, powered by Valens, enables all-in-one connectivity between high-definition video sources and remote displays, through a single cable for up to 100 meters with category cable, or kilometers with fiber, including the transmission of ultra-high-definition video & audio, Ethernet, USB, control signals, and up to 100W of power.

“NovaStar is a welcome addition to the HDBaseT Alliance, as the Chinese market is very strategic for us. We have invested heavily into educating Chinese installers, integrators, distributors and vendors on the benefits of the HDBaseT technology, including a Chinese website and training courses.  We are looking forward to contributing with NovaStar to further advance the potential of HDBaseT worldwide.” Said by Ariel Sobelman, President of HDBaseT Alliance.

About the HDBaseT Alliance


The HDBaseT Alliance advances and promotes the adoption of HDBaseT technology as the global standard for ultra-high-definition, digital connectivity. Since its founding in 2010 by LG Electronics, Samsung Electronics, Sony Pictures Entertainment, and Valens, the Alliance has brought together the leading names in the consumer electronics, professional AV, industrial and automotive sectors, and it counts today with more than 200 members and thousands of products.

About NovaStar

NovaStar, a global leading LED display solution provider, designs and develops LED display control solutions for a variety of market applications including entertainment, digital signage and rental. ​

With 44 branches serving more than 10,000 corporate and retail clients worldwide, NovaStar has been continuously strengthening our innovation, manufacturing and support capability. Our product line ranges from LED display synchronous control system, LED display point-to-point

calibration system, professional video solutions to cloud-based management services. We have proudly served both corporate and retail clients ranging from the Beijing 2008 Olympic opening ceremony, concerts to digital advertising signage. NovaStar supports enables our worldwide clients to optimize productivity and business performance.

NovaStar commits to pioneer innovative technology in LED display control and has been offering products with exclusive proprietary intellectual property rights identified as industry standard. Our goal is continue to create value for our clients with pioneer technology, tailored solutions, user-friendly products and professional support.

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